Tough Guise

Tough Guise is a school-based primary prevention and intervention program designed for adolescent boys. It will explore the dominant features of pop culture and its steady stream of images that define manhood as being connected to dominance, violence, and control. The goal is to empower the next generation of boys to challenge the myths of what it means to be a real man and to develop healthy relationships throughout their lives.

If you would like to learn more about the ‘Tough Guise’ outreach program please contact us by phone at (250) 763-4613  or through email at